The Engagement Season Playbook: How Wedding Venues Can Attract & Book More Couples

"Engagement Season" is here, bringing a massive surge of newly engaged couples all beginning their venue search at once. This period, from Thanksgiving to Valentine's Day, is your single greatest opportunity to fill your calendar, but it's also intensely competitive.

This playbook is your essential game plan, packed with strategies on everything from prepping your venue and mastering lead management to crafting irresistible packages. If you want to attract and book more couples and turn "Just Engaged!" announcements into "Just Booked!" celebrations, this guide will show you how.

johanna blyth redbird and vibiana

We use Tripleseat as a full event management platform! It houses all of our communication with the guests from leads to the calendar of events across both properties - 7 event spaces. We use it to handle all BEOs, contracts, menus, and templates. We like it because it's a live platform that updates in real-time!

Johanna Blyth

Director of Event Sales & Operations at Redbird and Vibiana

E0A0477-1-scaled

"We wanted to create efficiencies for the team, improve customer service and drive sales...Tripleseat ticks all the boxes."

Phil Nankivell

Events Consultant at Louie London UK

Ginny-Cook-Land-Sea-Dept

"I could not recommend Tripleseat highly enough. It's a tool that has proven itself over and over again across the ranks of the company...and has totally transformed the kind of business we are able to do."

Ginny Cook

Director of Events, Programming and Partnerships at Land & Sea Dept.